We used big, beautiful images of the Tetons, the view from BCL Jackson, WY headquarters, to welcome visitors to the lab's online home. The spacious, clean website tells the Labs' unique story with full-screen images and succinct, thoughtful copy. BCL can now easily share research findings, publications and news updates with their supporters. Supporters of BCL are just a few clicks away from making a tax deductible donation to help find cures for ALS and other Brain diseases. 


As part of a rebranding of their non-profit, The Institute for EthnoMedicine was to become The Brain Chemistry Labs. Eastland Creative cleverly fused the concepts of chemistry, the human brain, and ethnobotany into an iconic logo. 



BCL hired Eastland Creative to distill its message for a concise brochure they could use as a marketing and fundraising tool.